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Icebreaker! Sinotruk Will Travel All Over The "Rainbow Country"

Author ：Heavy Duty Truck     Add Time ： 2022-04-13     PV ：

South Africa, an African country that is relatively stable politically, economically and culturally, has always made good relations with China. Sinotruk also has close business contacts with South Africa.  Moreover, Sinotruk's first overseas 4S store is also located in this "Rainbow Country".

Compared with the domestic market, the competition in the overseas market is more fierce and the 4S store has many difficulties in the early stage of preparation. Facing problems, solving problems, and daring to think and act, Sinotruk Africa Department started the "ice-breaking action", launched "challenges" to traditional brands, planned and built stores, and made every effort to enhance the brand influence of SINOTRUK.

"It's very difficult, very hard and very tiring. When you are abroad, you can better understand the weight of the four words 'Sinotruk'," said the staff in South Africa. In the process of preparing the 4S store, they changed from "passive" to "active", regularly inspecting, maintaining the user's Howo truck, going deep into the mining area to discuss the truck performance and maintenance methods with the user, and the phone is open at any time to ensure the first time to provide help to customers and implement "customer satisfaction is our aim", the South African customers' recognition of Sinotruk is established in this way.

In 2018, Sinotruk brand 4S store was built and put into operation. Since then, the reputation of users has become better and better. SINOTRUK engineering truck, transport truck and Howo tractor truck are running all over South Africa. The recognition of the hard work of the staff of the African Department is also the recognition of the Sinotruk brand.

"Very good!"  Now, South African users can also give a thumbs up when talking about Sinotruk.